About BadInCo
Revolutionizing Badminton in India, One Match at a Time
At BadInCo, we believe every shuttlecock drop, every smash, and every victory deserves to be counted. As India's first all-in-one badminton tournament management and player ranking platform, we're transforming how the badminton community connects, competes, and grows together.
Founded in 2025 and headquartered in Kolkata, West Bengal, BadInCo was born from a simple yet powerful vision: to create a Pan-India connected badminton ecosystem where every match counts, every player's journey is tracked, and the love for the sport grows stronger.
Our Story
The idea for BadInCo emerged from recognizing a critical gap in India's badminton landscape. While the sport was gaining tremendous popularity across the country, there was no unified platform that could seamlessly connect clubs, federations, schools, and individual players. Tournament management was fragmented, player rankings were inconsistent, and the rich data generated from countless matches across India was going unutilized.
We envisioned a digital solution that would not only streamline tournament operations but also build a comprehensive ecosystem that fosters transparency, tracks performance, and celebrates every player's journey from grassroots to professional levels.
What We Do
BadInCo serves as the digital backbone for India's badminton community through our comprehensive platform that makes it effortless to:
Tournament Management Made Simple
- •Organize & Manage Tournaments: Support for round robin, knockout, and league formats with intuitive tools that handle everything from registration to final results
- •Live Scoring & Results: Real-time match tracking that keeps players, spectators, and organizers connected to the action
- •Multi-venue Coordination: Seamlessly manage tournaments across multiple locations with automated scheduling and resource allocation
Player Development & Recognition
- •ELO-based Rankings: Maintain accurate, transparent player rankings and comprehensive performance history that reflects true competitive standing
- •Verified Player Profiles: Build authenticated profiles that showcase achievements, statistics, and progress across India's badminton circuit
- •Performance Analytics: In-depth insights that help players understand their strengths, track improvement, and set meaningful goals
Community Building & Partnerships
- •White-label Solutions: Customizable platforms for clubs and federations to maintain their brand identity while leveraging our powerful technology
- •Integrated Ecosystem: Connect players, coaches, clubs, and federations under one unified digital roof
- •National Network: Foster connections and opportunities across India's diverse badminton community
Our Mission
To create a Pan-India connected badminton ecosystem where every match counts, every player's journey is tracked, and the love for the sport grows stronger.
We're committed to empowering the badminton community with technology, transparency, and trust, ensuring that whether you're a club owner looking to streamline operations, a federation aiming for transparent rankings, or a player wanting to track your progress, BadInCo provides the tools and platform you need to succeed.
Our Vision
To become the definitive digital platform that elevates badminton in India to new heights, creating pathways for talent discovery, fostering competitive excellence, and building a thriving community that celebrates the sport at every level.
Our Values
Technology with Purpose
We believe technology should serve the community, not complicate it. Every feature we develop is designed with the end user in mind, ensuring accessibility and ease of use for players and organizers of all technical backgrounds.
Transparency & Trust
Fair play extends beyond the court. Our transparent ranking systems, open data sharing, and honest communication build trust within the community and ensure every participant gets the recognition they deserve.
Inclusive Growth
Badminton belongs to everyone. We're committed to supporting players and organizations across all levels – from school tournaments to professional circuits – ensuring no one is left behind in India's badminton revolution.
Continuous Innovation
The sports technology landscape evolves rapidly, and so do we. We stay ahead of trends, listen to our community's feedback, and continuously innovate to provide cutting-edge solutions that meet emerging needs.
Who We Serve
For Clubs & Academies
Streamline your tournament operations, manage member databases, track student progress, and enhance your club's digital presence with our comprehensive management tools.
For Federations & Associations
Maintain transparent, standardized ranking systems, organize multi-tier tournaments, manage player registrations, and provide your members with professional-grade tournament experiences.
For Schools & Educational Institutions
Easily organize inter-school competitions, track student athlete development, maintain comprehensive sports records, and integrate badminton programs with educational objectives.
For Individual Players
Build your verified player profile, track your performance across tournaments, discover new competition opportunities, connect with the broader badminton community, and showcase your achievements to coaches and recruiters.
The Team Behind BadInCo
BadInCo is driven by a passionate team of sports enthusiasts, technology experts, and badminton lovers who understand the unique challenges and opportunities within India's sports ecosystem. Our diverse backgrounds in software development, sports management, and community building enable us to create solutions that truly serve the needs of our users.
Founded by individuals who have experienced firsthand the fragmentation in tournament management and player development, we're committed to building the platform we wished existed when we started our own badminton journeys.
Looking Ahead
As we continue to grow, BadInCo is expanding beyond basic tournament management to become a comprehensive ecosystem that supports every aspect of the badminton journey. We're developing partnerships with equipment manufacturers, coaching platforms, fitness providers, and media organizations to create a holistic experience for our community.
Our roadmap includes enhanced analytics capabilities, mobile applications for on-the-go tournament management, integration with wearable technology for performance tracking, and expansion into other racquet sports where our expertise can drive similar transformation.
Join the BadInCo Community
Whether you're taking your first steps onto the badminton court or you're a seasoned tournament organizer, BadInCo is here to support your journey. We invite you to be part of India's badminton revolution – where technology meets tradition, where every match matters, and where the community grows stronger together.
Ready to experience the future of badminton in India? Connect with us and discover how BadInCo can transform your badminton experience.
Contact Information
Website: www.badinco.in
Email: info@badinco.in
Phone: +91 7501335123
Location: Kolkata, West Bengal, India
Join us in building India's most connected badminton community. Every match counts, every player matters, and every victory is celebrated at BadInCo.